Sangeetha S Abishek is a results-driven Digital Marketing Consultant based in Chennai, with a proven track record of success in the beauty and fashion industry, specifically in the textile, jewelry, and salon sectors. As a consultant, her focus is on driving measurable and meaningful growth for her clients. Her services include:

  • Working closely with clients to understand their unique business needs and creating a customized strategy for achieving their goals

 

  • Conducting a comprehensive marketing audit to identify opportunities and areas for improvement in brand positioning, customer behavior, competitor analysis, and online and offline presence

 

  • Developing a data-driven brand positioning, customer persona, brand archetype, and goal-setting based on resources available to ensure maximum impact

 

  • Implementing a comprehensive marketing plan that includes a content strategy, visual strategy, resource planning, advertisement strategy and budgets, all tailored to achieving specific business objectives.

 

  • Continuously monitoring and analyzing campaign performance, and making data-driven adjustments to improve online sales revenues, resulting in measurable ROI for clients.

Who is Sangeetha S Abishek (SSA)

  • Professor of digital marketing at leading B-schools in India

  • Coach training in-house teams and business owners

  • YouTuber with 40,000 subscribers creating digital marketing educational content in simple Tamil

  • Director of SODME Digital Marketing

  • Trusted digital marketing consultant, helping clients take the right steps to bring their business online and acts as a bridge between business owners and agencies

  • Regular speaker at various business forums on various digital marketing topics.

My Teaching Journey

  • I am a visiting Professor teaching Digital Marketing at SME IIT Jodhpur, Symbiosis Institute of Business Management (BLR), Bharathidasan Institute of Management, Gitam Institute of Management, Chennai Business School, IIAM (Vizag)
  • I have been invited as a guest lecturer at Great Lakes Institute of Management and XLRI

Coaching and Training

  • Conducted trainings for Royal Enfield, Samsung and GMMCO
  • Trained the students of MEPCO college on Digital marketing
  • Training on Linkedin, Instagram and Digital marketing for JCI, Young Indians, Young Entrepreneur School and Digitall
  • Collaborated with Hindu Tamil Thisai to train Business owners on Instagram marketing.

Workshop

Interested in attending one of my workshops? DM me!

Speaking Assignments

  1. SSA speaks on Digital Marketing Trends, Success Stories and Industry specific Strategies
  2. Invited by SICCI as a speaker for their Food Conclave to talk about Digital Marketing for Food Industry
  3. Invited as a Chief guest to conclude the Digital Marketing Event, Anubhav, Conducted by DG Vaishnav College
  4. Speaker at the panel of Digitall’s Sangamam twice to speak on Digital Marketing for Business Owners

2007 – Completed my MBA. Placed as a Manager in a Public Sector Bank

2010 – Got Selected as an Assistant Professor at Symbiosis at age 25

2011 – Worked at Chennai Business School as a Professor

2013 – Worked for a Digital Marketing agency. Got frustrated with unethical practices followed there

2014 – Worked as Marketing Head at Animaker. Looking at the results, got the confidence to start on my own

2014 – Started Digital Marketing agency. Restarted my teaching at B Schools as a visiting Faculty. Started training

2017 – Started Consulting as an independent Consultant

2020 – Youtube Channel – started as an active content creator

2021 – Introduced new services – Digital marketing Audit and Strategy

2022 – Reached 30k subscribers on Youtube 

2022 – Reached 1 million people through my online content