SODME

Built to Convert

Shopify & E-commerce Growth

Whether you’re building a Shopify store from scratch or trying to understand why an existing store has stopped growing, SODME looks at the complete buying journey.

We combine Shopify development, e-commerce strategy and conversion rate optimisation to build stores that are easier to discover, trust and buy from.

  • Shopify Builds from Scratch
  • CRO-led
  • Mobile-first
A Shopify storefront open on a desktop monitor and a phone side by side, showing a saree brand's homepage and category listings.

Where Sales Are Lost

A Beautiful Website Isn’t Necessarily a Selling Website

When online sales plateau, businesses often assume they need more advertising. But the real problem may be happening after the customer reaches the website.

  1. Traffic

  2. Landing

    Speed

    Is the experience fast enough?

  3. Discover

    Navigation

    Can customers find what they want?

  4. Product

    Product Pages

    Is there enough information to decide?

  5. Trust

    Trust

    Does the site give customers confidence?

  6. Cart

    Cart

    Are customers abandoning before checkout?

  7. Checkout

    Checkout

    Is friction preventing the purchase?

  8. Purchase

    Offers

    Is there a strong enough reason to buy?

  9. Repeat

Mobile Experience

Is buying easy on a phone? Most e-commerce traffic arrives on a phone, so every stage above has to work there first.

More Traffic Won’t Fix a Website That Doesn’t Convert.

From Storefront to Sales Engine

We Design for the Customer Journey, Not Just the Homepage

Build

Shopify Stores from Scratch

The primary service.

  • E-commerce Strategy
  • Website Structure
  • Navigation
  • UX / UI
  • Mobile-first Design
  • Product & Collection Setup
  • Cataloguing
  • Shopify Development
  • Payment Integrations
  • Shipping Integrations
  • Analytics
  • Essential Shopify Apps
  • Testing
  • Launch
Grow

CRO & E-commerce Growth

Including Shopify redesign for stores that have outgrown their current build.

  • Product-page Optimisation
  • Navigation Improvement
  • Product Discovery
  • Mobile Optimisation
  • Website Speed
  • Trust-building Elements
  • Better Offers
  • Upselling
  • Cross-selling
  • Increasing AOV
  • Cart-abandonment Improvements
  • WhatsApp Integration
  • Email Flows
  • Retention
  • Shopify App Optimisation

Your Shopify Store Should Behave Like Your Best Salesperson.

Ads / Traffic
Shopify Store
Conversion
Revenue

Ads bring the customer. Shopify needs to convert the customer.

Already on WooCommerce?

SODME can also review an existing WooCommerce store and identify issues affecting customer experience and conversion.

Strategy Before Development

From Business Understanding to Live Store

  1. Discover

    01

    Discover & Audit

    Understand the business, customers, products, current sales and existing website performance.

  2. Strategise

    02

    E-commerce Strategy

    Plan the customer journey, structure, navigation, collections and conversion opportunities.

  3. Design & Build

    03

    Design & Build

    Create the UX/UI and develop a mobile-first Shopify storefront.

  4. Integrate

    04

    Products & Integrations

    Set up catalogues, apps, payments, shipping, WhatsApp, analytics and the required integrations.

  5. Launch & Optimise

    05

    Launch & Optimise

    Test the complete buying journey, launch the store and keep improving conversion when SODME is managing the broader digital growth engagement.

Two people planning a store: a sitemap open on a laptop, with the customer journey, collections and categories drawn out on paper across the table.

02 E-commerce Strategy

Two people reviewing a live store: the storefront open on a laptop beside a tablet showing sessions, conversion rate, a funnel and a heatmap.

05 Launch & Optimise

Built for Growth

Your Online Store Should Do More Than Display Products.

Building a New Store?

Building a New Shopify Store

For businesses that want to create a serious e-commerce presence from the ground up.

Already Selling?

Sales Have Plateaued?

For D2C and e-commerce brands that are already selling but need to understand where conversions and revenue are being lost.

Turn Your Storefront Into a Sales Engine.

From building the Shopify store to improving conversion, AOV, retention and the customer journey, we focus on what helps the business sell better online.